The company launches a website with a Circular Economy event

July 22, 2022

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Braskem has simply launched the Braskem 360° platform, a digital actuality setting that goals to strengthen the company’s identification and innovate in the way in which it communicates its initiatives, investments, merchandise and actions linked to sustainability. The thought is to additionally permit different potentialities of relationship with the company.

As a strategy to have fun the launch of the undertaking, the primary digital and stay event of the platform will likely be held on July 27, with the motto “Circular Economy in follow”. The focus will likely be on interactively presenting to guests Braskem’s technique to remodel the linear economic system into a round economic system, demonstrating the progress of ongoing initiatives, notably targeted on mechanical and superior recycling.

On this event, the Life Cycle Assessment (LCA) research of post-consumer recycled resins from Braskem’s portfolio in South America and Mexico may even be revealed, offered by the company’s specialists. In addition to visiting the event, guests can go to different areas, such because the mechanical recycling plant in collaboration with Valoren, the institutional lounge, or the area devoted to the Applications Engineering space, along with hear unique messages from a number of the company’s leaders..

The Braskem 360° platform emerged as a follow-up proposal to Braskem Week, the company’s first proprietary digital truthful that occurred in 2021 and was profitable.

“The thought is, as the character of the undertaking itself says, to see within the digital setting what’s already seen in the true world. Our intention is to assemble and broaden entry to details about Braskem in a single place, giving customers the likelihood to study extra about us, our commitments, our markets and our actions”, he explains. Edison TerraVice President of Braskem Olefins and Polyolefins in South America.

“It can be a strategy to present that we’re all the time innovating and in search of new methods to speak with completely different audiences, investing in new applied sciences, in addition to increasing the supply of content material and sharing data with out geographical limitations”, he emphasizes. Márcio SanitaDirector of Communications, Technical Services and Customer Service at Braskem.

The initiative will give free entry to a multitude of content material, initiatives and occasions that Braskem will promote. On the platform, guests may even be capable to entry an institutional area impressed by the Braskem workplace in São Paulo, in addition to take heed to messages from a number of the company’s managers and take a digital tour of the inaugurated mechanical recycling plant originally of the yr the Indaiatuba (SP), in collaboration with Valoren, with the ability to perceive how the recycling course of works. With data from Jornal Correio.

We brew 360°
Virtual event: “Circular economic system in follow”
Date: July 27
Hours: 11 a.m. to 1 p.m
Place: Auditorium Braskem 360°
Registration and entry to the website:

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